
As a property owner on the Sunshine Coast, you might have a number in your head for what your holiday rental is worth per night. We get it. You’ve invested time and money, and it’s natural to think your place is worth a certain amount. But after eight years in the property management business, we’ve learned that what an owner thinks they can get and what the market will actually pay can be two very different things.
At Shakell Property, we’re here to be your straight shooters. While we understand the desire to get top dollar, we also know that an unrealistic price can leave your property sitting empty.

When an owner tells us, “I will not take less than $300 a night,” we have to ask, “Are you sure?”. Sometimes, a lower price in the beginning can lead to more bookings and better reviews. This is how you build a strong profile on platforms like Airbnb, climb the rankings, and get a reputation for being a great host. Once you have those bookings and reviews, you can increase your price from there.

With years of experience, we’ve helped countless owners navigate this process. Owners often think they know best, but they don’t always. Our expertise allows us to guide you on how to price your property to ensure it’s booked out well. Our dynamic pricing strategy maximises your income, and we even offer services like cleaning and maintenance at no extra cost to you, because we charge the guest for it.
We also understand that every property is unique. That’s why we offer personalised, friendly service that treats your property as if it were our own.

Don’t let your property sit empty because of an unrealistic price. The single most valuable piece of advice we can give you is to use our experience to your advantage. We will position your property for success.
Contact us today for a free consultation and let us provide you with an honest, expert analysis of your holiday rental’s value.
